Why is having an email list important to your business?
If those weren’t reasons enough, here’s another reason for you: you actually own your email list.
Social media channels are changing their algorithms, and making tweaks every day that impact the reach that you have with your customers.
Where should you be collecting email addresses?
Think about all the places you could be collecting email addresses.
Think about every point of contact you have with prospects and customers — on your website, on your social channels, at your store, on the phone, at events.
Use all of those points of contact with your potential and current customers to get them on your email list so you have control over when you communicate with them and get them to do business with you.
Learn More: 15 Creative Ideas to Grow Your Email List